diff --git a/frontend/common/stores/account-store.js b/frontend/common/stores/account-store.js
index 2deb58f93073..d57110e0b9a5 100644
--- a/frontend/common/stores/account-store.js
+++ b/frontend/common/stores/account-store.js
@@ -314,6 +314,7 @@ const controller = {
     getStore().dispatch(setSelectedOrganisationId(id))
     store.changed()
     identifyChatUser()
+    API.setFlagsmithSubscriptionPlanTrait()
   },
 
   setToken: (token) => {
diff --git a/frontend/common/utils/utils.tsx b/frontend/common/utils/utils.tsx
index db241e4457f6..be6dd74ddbab 100644
--- a/frontend/common/utils/utils.tsx
+++ b/frontend/common/utils/utils.tsx
@@ -467,6 +467,7 @@ const Utils = Object.assign({}, BaseUtils, {
         }
     }
   },
+
   getPlanName: (_plan: string) => {
     const plan = (_plan || '')?.toLowerCase()
     if (plan.includes('free')) {
@@ -489,6 +490,7 @@ const Utils = Object.assign({}, BaseUtils, {
     }
     return planNames.free
   },
+
   getPlanPermission: (plan: string, feature: PaidFeature) => {
     const planName = Utils.getPlanName(plan)
     if (!plan || planName === planNames.free) {
@@ -508,6 +510,7 @@ const Utils = Object.assign({}, BaseUtils, {
     }
     return true
   },
+
   getPlansPermission: (feature: PaidFeature) => {
     const isOrgPermission = feature !== '2FA'
     let plans
@@ -527,6 +530,7 @@ const Utils = Object.assign({}, BaseUtils, {
     )
     return !!found
   },
+
   getProjectColour(index: number) {
     return Constants.projectColors[index % (Constants.projectColors.length - 1)]
   },
diff --git a/frontend/web/components/experiments/ExperimentsFakeDoor/ExperimentsFakeDoor.tsx b/frontend/web/components/experiments/ExperimentsFakeDoor/ExperimentsFakeDoor.tsx
index 02864130387b..2b74d202057a 100644
--- a/frontend/web/components/experiments/ExperimentsFakeDoor/ExperimentsFakeDoor.tsx
+++ b/frontend/web/components/experiments/ExperimentsFakeDoor/ExperimentsFakeDoor.tsx
@@ -45,7 +45,14 @@ const ExperimentsFakeDoor: FC = () => {
             I would like to participate in beta testing
           </span>
           <span className='experiments-fake-door__cta-subtitle'>
-            Get early access to Experiments and help shape the feature
+            Get early access to Experiments and help shape the feature.{' '}
+            <a
+              href='https://docs.flagsmith.com/experiment-statistics'
+              target='_blank'
+              rel='noreferrer'
+            >
+              Learn more
+            </a>
           </span>
         </div>
         {signedUp ? (
diff --git a/frontend/web/project/api.ts b/frontend/web/project/api.ts
index bf1535b36666..6782be510782 100644
--- a/frontend/web/project/api.ts
+++ b/frontend/web/project/api.ts
@@ -140,6 +140,8 @@ const API = {
         organisations: user.organisations
           ? user.organisations.map((o) => String(o.id)).join(',')
           : '',
+        'subscription.plan':
+          AccountStore.getOrganisation()?.subscription?.plan || '',
       })
       .then(() =>
         flagsmith.setTrait(
@@ -285,6 +287,14 @@ const API = {
     API.setCookie('event', v)
   },
 
+  setFlagsmithSubscriptionPlanTrait: () => {
+    const organisation = AccountStore.getOrganisation()
+    return flagsmith.setTrait(
+      'subscription.plan',
+      organisation?.subscription?.plan || '',
+    )
+  },
+
   setInvite(id: string): void {
     Cookies.set('invite', id)
   },